As any small business owner knows, it’s cheaper to keep an existing customer than to earn a new one. If you’re in a niche or industry feeling the brunt of the downturn, your first priority should be to nurture your existing relationships with a simple content marketing strategy.

With the Coronavirus (Covid-19) having an unprecedented impact on businesses globally, the current demand for marketing and advertising has been cast into question. Digital marketing is an interesting space, as while ad spend will naturally decrease as SMB’s tighten expenditure, digital marketing is by far the most viable, cost-effective and measurable way to meet audiences at home.

For over a decade, we’ve been helping our clients be brave. Because to start a business is. Taking that leap of faith. Challenging the status quo. That courage is what inspires us and drives our work each day. But lately, we decided it was time for us to get a little braver too.

 We decided to take a look at these and how they are relevant to businesses looking to improve their digital platforms or online customer experiences.

Website design is ever-changing, driven by trends, technological advancements and consumer preferences. Here are some of our predictions for website design in the coming year.

You have a brand, a product, and you’re ready to get selling. But which eCommerce platform should you use?

Whether you’re trying to understand an existing brand, or develop a new one, strategy is essential.

As any design geek will tell you, your font is more than just a pretty face. It’s a crucial component of your brand identity and how you communicate.

We took a look at the current state of packaging and at the businesses who are paving the way towards a more sustainable future.

With 30% of all website sessions to be conducted without a screen by next year, voice search is taking the digital world by storm.

In 1979 Michael Aldrich invented the first transaction processing computer. When the internet became a public resource in 1991, the ability to buy and sell online soon followed.

When the internet became a public resource in 1991, the ability to buy and sell online soon followed.